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Training courses

Generating Business Return on Investment from LinkedIn


This session will be highly participative and relevant through interactive learning, individual approach, audio-visual materials, and practical exercises. It will contain case studies and examples of best practice. The delivery style will include the use of trainer presentations, demonstrations, group and individual work, discussions and question and answer sessions.

Time: 9.30am-1.00pm
Delivery: Zoom


Course Content:
  • What is Social Selling and how can it generate business opportunities.
  • How to optimise your LinkedIn profile
  • Using LinkedIn as a networking tool. Running advanced searches on LinkedIn and building strategic relationships
  • What Content works best on LinkedIn? How to create great content – written, audio, video and story content. How to turn views and comments into business leads
  • How to optimise and grow your LinkedIn Company page. Using LinkedIn to create and market events
  • What is Sales Navigator? How can Premium LinkedIn accounts be used to automate the sales lead process
  • LinkedIn Ads – How to run targeted successful ad campaigns on LinkedIn

Greg Fry – Social Media Strategist and CEO of Content Plan An experienced digital marketer, trainer and coach with a real passion for Social Media. 12 + years’ experience delivering bespoke Digital Marketing & Social Media training and workshops to government organisations, multinationals and SMEs.

Upcoming dates:

No training dates available at the moment.

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  • Course Fact File

  • Location:
  • Course fee:
    Member rate: €160
    Non-member rate: €190
    * Cost quoted per person

    Payment method:
    - Pay by credit card online here
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